A Business Development company is a company which helps in Developing and promoting the products and services of an organizations or firms .These types of companies help in promoting the business through various platforms or methods such as digital marketing like SEO, SEM, social media and Traditional marketing such as banners, led vans, etc. The main objective of these companies is to increase the productivity of a business by applying these above mentioned methods. Best known Business Development Company in Punjab is located in IT Park Chandigarh named as Webroot Technology

Roles and Functions of Business development companies

The First and most importance function of this type of companies is to enhance the productivity and development of a particular product or services to the clients in a proper and organised manner. They consult properly so that customer understands the value of the product or their services.Company understand and solve the complaints and queries of a client related to the business. They give priority to their clients so that they can promote the services of an organisation or firms the business development companies works on various functions or methods such as Traditional and digital marketing.

Types of functions performed by business development companies

Webroot technology a business development company in Punjab performs functions in two ways known as Traditional marketing and digital marketing

  • Traditional marketing done in many ways known as
  • Banners
  • Led vans
  • Pamphlets
  • Advertisement on televisions
  • Magazines
  • Newspapers
  • Whereas  the digital marketing done in ways written below
  • SEO (Search engine optimization)
  • SEM(search engine marketing)
  • SMM (Social media marketing)Social media platforms like Face book, Twitter, Instagram and so on

SEO (search engine optimisation)

It is an organic way to analyze the search on web pages. It is a method of promoting products or services on behalf of clients through various ads on Google or web pages. if companies have good SEO then their ads appears on the top of the web pages .Search engine optimisation consists of title tags, URL and meta descriptions . These three appears on the web page when we search about some content on web like Google, Bing etc. SEO is unpaid or natural way to promote service means this is method of advertising without paying.

SEM (Search Engine Marketing)

This is another method of digital marketing but different from SEO because these are Paid ads, they appear on web pages after local searches. These type of marketing done by shopping campaigns; paid ads etc. the types of SEM advertisements are done through videos, images, paid ads, social media campaigns, and much more. This type of marketing increases the searching because they appear on the top because they of paid ads, this helps in promoting business faster as compared to SEO.


Webroot Technology Company is a best example for consulting the business,The importance of business development companies are because they guide us properly how to promote or maintain business. One should always consult these companies before starting their business. The Webroot technologies enhance their company to next level in so many years because they have professionals and expertise in their company which has extreme level of knowledge.


Business development companies like Webroot technology in it park Chandigarh helps in promoting business like by advertisement, social media, influencer, etc. These types of companies help in promoting product and services of an organizations or firms we know digital marketing is the fastest way of promoting business, so the Webroot technology is the cherry on the cake because it promotes business via digitally

Disadvantages of business development companies

If company hires a wrong agency for business Development Company in Punjab then this may cause a great impact on development of company, if company graphic designing is not up to mark as compared to the other companies then also the company experience a loss .good or attractive graphics attracts the clients, so if the graphics of the company is not best then the competitive companies grows faster. The wrong agencies hired by the business companies’ results in the misleading of a products or services to a client on behalf of an organization or firms.  So to get the best service regarding development of a business, one should consult Webroot technology it park Chandigarh. Because they keep in mind this problem and solve this so that client should get better service.

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